Thursday, June 24, 2010

ABS-CBN Overtakes GMA in Mega Manila

ABS CBN overtaken GMA in mega manila. ABS continued its winning streak after sustaining its lead in the national, Mega Manila, and Metro Manila television ratings for the first 2 weeks of this month.

Data from Kantar Media (formerly Taylor Nelson Sofres) showed that ABS-CBN garnered 44% audience share versus GMA 7's 30% from June 1 to 14.

Mega Manila was also going Kapamilya after ABS-CBN got 36% audience share, or 3 percentage points higher than GMA's 33%. Year-on-year, ABS-CBN's audience share in Mega Manila grew by 8 percentage points from 35.2% in June 2009, while GMA's audience share lost 7 percentage points from 40% percent in June 2009.

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